Based on new findings by a trend analytics company called comScore, Facebook has 600 million active members connected. Constantly.
According to Facebook, portable media electronics such as Tablet PCs and Smart Phones can take the credit for the constant connection.
“People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users,” said a Facebook representative. The company said it has 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products.
According to the sites stats page, “There are more than 200 million active users currently accessing Facebook through their mobile devices.” Users spend seven hundred billion minutes per month on Facebook, according to their records.
How much is too much? Daily use? Hourly use? With smart phones, users can keep in touch with their social networks minute by minute.
Nnamdi Godson Osuagwu, who penned the book “Facebook Addiction,” said people commonly log in five hours on a social network a day. The worst-case scenarios add up to 15 to 20 hours a day.
What can someone do online for 15 to 20 hours a day? Facebook lists what keeps their 600 million users busy:
- Commenting on status updates
- Looking for old friends or family members who they have lost contact with
- Playing games like Farmville or Mobsters.
- Uploading pictures
- Viewing pictures
- Changing you status to let all friends know what you are doing at that very moment.
“There are applications for every interest which people can add to their profiles or phone,” said an ex-addict who goes by the screen name Deloco.
Deloco explained, “These ‘apps,’ as they are called, can be games, chat clubs, or tests that tell you about your personality. Apps tend to be time-consuming and often need constant attention.”
Deloco, who had been an avid “Mobsters” player for three years, said at the height of his playing experience, he logged in for at least 13 hours a day.
Although studies are not finished on the effects of social networking addictions, many who have experienced it, like Deloco, wish they could take that time back.
“I have done a few weekends where I was in game play 36 hours straight,” Deloco admitted.
Social networking addictions are sure to escalate with unrestricted access to the instant gratification a user feels when they log in to see updates or comments from their friends, said Osuagwu.
Facebook does have one of those handy “apps” to track your time spent on the site and will let you know if you are addicted or not.
And don’t worry. If you are addicted, Facebook said there is an app for that.